Privacy Policy
Medicals At The Center along with its various affiliated businesses collectively, want to inform you that we use your data to provide and improve Medical At the Center Mobile Application and Website (“The Platforms”) Services. By using the Platforms’ Services, you agree to the collection, use and disclosure of information in accordance with this Policy.
Personal Data means any data relating to an individual who can be identified, directly or indirectly, based on that information. This may include information such as names contact details (online) identification data, online identifiers or other characteristics specific to that individual.
This Privacy Policy applies when you visit our Platforms, solutions and other services including events and web chat communication that refer or display a link to this policy. This Privacy Policy may be supplemented or replaced by additional privacy statements or terms provided to you from time to time.
WHO WE ARE?
Personal information provided to, or collected by the Platforms is controlled by Medicals At The Center (the “Company” or “We”) and/or one of its affiliates or subsidiaries. We are committed to safeguarding your personal information.
If you wish to contact us in relation to questions regarding your personal information, we refer you to the “HOW CAN YOU CONTACT US”.
THE SERVICE (the “Services”)
The Primary objective of the Platforms is to provide patients with convenient and secure access to their medical information and Services. The Platforms should aim to improve patient engagement streamline communication between patients and healthcare providers and promote better health outcomes
key objectives include:
- Improve patients access to medical records
- Allow patients to easily view their medical history, test results, prescriptions, and upcoming appointments.
- Enable patients to securely message their healthcare providers with questions or concerns
- Enhance Patient- healthcare provider Communication.
- Facilitate two-way communication between patients and their care team
- Provide a platform for healthcare providers to do teleconsultations, send reminders, updates, and educational information to patients
- Promotion of Preventive Care
- Encourage patients to take an active role in managing their health
- Provide tools and resources to help patients track their symptoms, medications, and health goals
- Deliver personalized health tips and reminders to help patients stay on top of preventive care
- Increased Efficiency and Reduced Costs
- Reduce the administrative burden on healthcare staff by automating certain processes
- Minimize unnecessary in-person visits and phone calls by providing a convenient digital alternative
WHAT PERSONAL INFORMATION DO WE COLLECT?
The type of personal information we collect depends on your relationship with us and Services we deliver to you. To that end, we may collect the following personal information about you:
- Name, and contact details, such as, first and last name, gender, email address, postal address, telephone number.
- Work-related information, such as, job title and other employment or education information.
- Medical History, a detailed record of past medical conditions, surgeries, treatments, and hospitalizations.
- Current Medications, a list of all prescription and over-the-counter medications the user is currently taking.
- Allergies, information on any known allergies to medications, foods, or environmental factors.
- Chronic Conditions, ongoing health conditions such as diabetes, hypertension, or asthma that require continuous management.
- Family Medical History, health conditions and diseases that run in the user’s family, which could indicate genetic predispositions.
- Vaccination Records, documentation of all vaccinations received by the user, including dates and types of vaccines.
- Account credentials, such as, passwords and other security information for authentication and access.
- Financial information, such as, bank account, credit and debit card numbers for processing of payments.
- Usage information, such as, behavioral information about how you navigate within our Services and which elements of our Services you use the most and information regarding the Services you wish to order, wish list, preferences, interest, etc.
- Computer, device and connection information, such as, IP address, browser type and version and location, advertising identifiers, cookie or tracker identifiers and related information.
- Audio and visual information, such as your voice and image as captured in photographs, video, or audio recordings if you leave us a message.
- Diet and Nutrition, information on the user’s eating habits, dietary restrictions and nutritional intake.
- Physical activity levels, details on the user’s exercise routine, frequency, intensity, and type of physical activities.
- Smoking and alcohol consumption, information on the user’s smoking habits and alcohol intake, including frequency and quantity.
- Sleep Patterns, data on the user’s habits, including duration, quality and any issues such as insomnia.
- Symptoms description, a list of the symptoms the user is experiencing with description.
- Lab Test results, results from blood tests, urine tests and other laboratory examinations.
- Imaging results (X-rays, MRIs, etc.), finding from diagnosis imaging studies such as X-rays, MRIs, CT scans, and ultrasounds.
- Vital Signs, regular measurements of key health indicators such as blood pressure, heart rate, temperature and respiratory rate.
- Usage Data. may include information such as your computer’s Internet Protocol address (e.g., IP address), browser type, browser version, the pages of our Services that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.
- Any other information shared by you through our Platform, eStores, and other products and services, including web chat communications.
If you are under [18] years of age, you may only use or access the Services, with the approval of a Legal Guardian or a parent. The Platforms is not responsible for any use of the Services by individuals under [18] without such express approval. We do not knowingly collect or maintain personal information from persons under [18] years of age, without explicit approval from Legal Guardian or parent. If the Platforms learns that personal information of persons under 18] has been collected on or through the Services, without proper approval, we will take appropriate steps to delete this information.
HOW WE COLLECT PERSONAL INFORMATION?
We and our third-party service providers may collect personal information from the following sources:
- Direct interactions, such as when you register for our Services, make a purchase, or communicate with us, including through our chat features.
- Data from third parties, such as information on third-party websites or other information you may have made publicly available, or information provided by third party sources, including but not limited to government entities and data resellers.
- Automated tracking technologies, such as information automatically collected about your interaction with our Services using various technologies such as cookies, web logs and beacons and internet tags.
HOW WE USE YOUR PERSONAL INFORMATION?
Personal information is used for the purposes for which it has been collected and might be further used for statutory or other legitimate purposes only. As an example, if you make use of our service contact form or web chat features on our Platforms, we will use the information you provided in the first place to respond to your service request. We might further use that information to improve the quality of our customer service process.
Lawfulness of the processing is one of the main principles relating to the processing of your personal information – we apply the following legal processing grounds:
- processing is necessary for the purposes of our legitimate interests – for example, to improve the quality of our Services;
- processing is necessary for compliance with a legal obligation to which we are subject, or that is otherwise lawful under the applicable data protection laws;
- with your given consent.
Depending on how you interact with us and the Services, we may use your personal information for the following purposes:
- Administering our relationship with you and our business, such as providing and managing your access to and use of our Services;
- Developing and improving our new and existing products and Services, such as inviting you to participate in surveys or to personalize your experience with our Services. This processing is with your given consent or is necessary for the purposes of our legitimate interests;
- Marketing and advertising, such as customer segmentation, providing you with marketing or advertising communications that we think you may be interested in. This processing is with your given consent or for our legitimate interests;
- Recruiting, such as assessing job applicants. This processing is in order to take steps prior to entering into a contract or with your given consent;
- Providing online communities, such as making chat rooms, web chats, forums, message boards, or news groups available to you. This processing is necessary for the performance of a contract or our legitimate interests. Please remember that any information disclosed in chat rooms, forums, message boards, and other online groups is public. We encourage you to exercise caution when disclosing personal information in these forums, as this information is made available to other users. Do not disclose information in these public forums that might be considered confidential or proprietary or that you do not wish to be publicly available or that you are prohibited from disclosing;
- Notifying you about changes to our Services
- Allowing you to participate in interactive features of our Services when you choose to do so;
- Providing customer care and support;
- Providing analysis or valuable information so that we can improve the Services;
- Monitoring the usage of the Services;
- Detecting, preventing and addressing technical issues;
- Other general business support purposes, including but not limited to procurement, financial and fiscal management, risk and compliance management, and external reporting. This processing is necessary for compliance with a legal obligation to which we are subject, or that is otherwise lawful under the applicable data protection laws or for our legitimate interests.
SHARING YOUR PERSONAL INFORMATION
To be able to provide you the best possible Services and further our business operations, we may share certain information internally or with selected third parties. There might also be a certain statutory or legal obligation that we believe in good faith requires us to disclose your personal information externally. Parties we might share data with include without being limited to:
- The Company affiliates or subsidiaries, e.g., for customer data management or providing underpinning technology to support the Services we are delivering;
- our service providers, e.g., for managing or hosting services and/or underpinning technology for the Services we are providing;
- our business partners and advertisers, e.g., if you have purchased or expressed interest in a product or service, or have been delivered or viewed an advertisement, of such a business partner, interacted with them or otherwise authorized the sharing of your personal information with such a business partner;
- subscribing, accrediting or professional organizations, e.g., for providing utilization information to organizations that provide you with access to our Services and/or sharing tracking and redeeming credits for professional accreditation;
- organizations involved in business transfers, e.g., to a purchaser or successor entity in the event of a sale or any other corporate transaction involving some or all of our business;
- other parties, e.g., as needed for external audits, compliance, risk management, corporate development and/or corporate governance related matters; or
- governmental authorities, regulators and other third parties, in response to a legal request, court orders and/or as otherwise necessary to comply with applicable law;
- Any third Party, in order to protect and defend the rights or property of the Platforms, to prevent or investigate possible wrongdoing in connection with the Services, to protect the personal safety of users of the Services or the public, and to protect the Company against legal liability;
- Service Providers, as we may employ third party companies and individuals to facilitate our Services (“Service Providers”), to provide the Services on our behalf, to perform Service-related services or to assist us in analyzing how our Services are used;
- Third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
Whenever we share personal information internally or with third parties in other countries, we have appropriate safeguards in place in accordance with the applicable data protection laws, or other transfer safeguard specified in the applicable data protection laws such as binding corporate rules, a mutual agreement or derogations. As required under applicable laws, third parties are required to use appropriate safeguards to protect personal information, and they can only access the personal information that is necessary for performing their specific tasks.
HOW LONG DO WE KEEP YOUR PERSONAL INFORMATION?
Your personal information will be processed to the extent necessary for the performance of our obligations, to comply with legal obligations, and for the time necessary to achieve the purposes for which the information is collected, in accordance with our data retention policies and the applicable data protection laws. When we no longer need your personal information, we will take all reasonable steps to remove it from our systems and records or take steps to properly anonymize it so that you can no longer be identified from it.
WHAT ARE YOUR RIGHTS?
Your information, including Personal Data, may be transferred and maintained on computers located outside of the country’s jurisdiction where the data protection laws may differ than those from your jurisdiction.
If you are located outside Lebanon and choose to provide information to us, please note that we transfer the data, including Personal Data, to Lebanon and process it there. Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.
The Platforms will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of your data and other personal information.
Your rights may include:
- Right of access (‘an overview of your personal information’): the right to get an overview of your personal information that we process.
- Right to rectification (‘correct your personal information’): if your personal information is inaccurate or incomplete, the right to ask us to rectify or complete your personal information.
- Right to erasure (‘right to be forgotten’): the right to request that we delete your personal information to the extent permitted by the applicable law. In certain circumstances, it may not be possible for us to accept your request; for example, when the processing is necessary to comply with a legal obligation, or if the processing is necessary for the performance of a contract. In some cases, your personal information is necessary in order to provide the Services and if you do not provide such information to us then you may be precluded from accessing and using the Services or using certain Services features.
- Right to data portability (‘transfer your personal information’): the right to ask us to transfer your personal information directly to you. This applies to certain personal information if processed by automated means and with your consent, or based on a contract you have with us. On your request, and where technically feasible, we will transfer your personal information to another party of your choice.
- Right to restrict processing: the right to request that we restrict or stop the processing of your personal information held by us for a certain period of time, or for an indefinite period. In certain circumstances, it may not be possible for us to accept your request; for example, when the processing is necessary to comply with a legal obligation, or if we can demonstrate compelling legitimate grounds otherwise.
- Right to object: the right to object to the processing of your personal information. The reasons for an objection should relate to your particular situation, and be related to processing based on the legitimate interest condition. We will then no longer process the personal information, unless we can demonstrate compelling reasons otherwise. In certain circumstances, you have the unconditional right to object; for instance, in the context of direct marketing activities.
- Withdrawal of Consent: the right to withdraw your consent to the processing of your personal information at any time; for instance, after you consented to us keeping you informed about our Services, you have the right to withdraw this consent at any time. Withdrawal of your consent will not affect the lawfulness of the processing of your personal data prior to the withdrawal.
To exercise your rights (if applicable) and/or for any other questions about the handling of your personal information, we refer you to the ‘HOW YOU CAN CONTACT US’ section below.
THE USE OF COOKIES AND INTREST BASED ADVERTISING
Cookies are small text files, which might be stored on your computer or mobile device. Similar technologies may include pixels, beacons, tags, embedded scripts, social media plugins or other tracers or similar technologies. These tracking technologies are often used in conjunction with cookies but may be stored in a different manner.
We use cookies and similar tracking technologies (collectively referred to as “Cookies”) for several different purposes, including to optimize our Platforms, to facilitate browsing and to analyze traffic. Cookies may collect information to analyze personal browsing behavior, remember you and your preferences, personalize our Services, and to deliver and measure advertising (including interest-based advertising).
We may use Cookies belonging to one of the four categories listed below.
- Strictly Necessary Cookies – These are necessary for the Platforms to function. They are usually set in response to actions made by you which amount to a request for Services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, this may have an effect on the proper functioning of (parts of) the site.
- Functional Cookies – These enable the Platforms to provide enhanced functionality, user experience and personalization, and may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies, then some or all of these services may not function properly.
- Performance Cookies – These support analytic services that help us to improve our Platforms functionality and user experience.
- Advertising Cookies – These can be applied to collect insights, to issue personalized content and advertising on our own Platforms and other websites.
If you do not want Cookies to be stored, most modern browsers allow you to select the appropriate options or preferences from the settings in your browser or you may select the appropriate preferences in the cookie-tool(s) provided on our Platforms.
SECURITY OF DATA
The security of your data is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.
LINKS TO OTHER WEBSITES
Our Platforms may contain links to third-party websites, which may have Privacy Policies that differ from ours. We are not responsible for the collection, processing or disclosure of personal information collected through such other websites.
We are also not responsible for any information or content contained on such websites. Links to other websites are provided solely for convenience. Your usage and browsing on any such website is subject to that website’s own policies. Please review the privacy notices posted on other websites that you may access through our Platforms.
The Platforms may provide you with additional or different privacy notices, in specific instances, on how your personal information is collected and used for specific Services.
HOW CAN YOU CONTACT US?
If you have any questions about how we process your personal information or if you want to exercise one of your rights, you can contact us at
By email to: [email protected] or
By telephone to: 76650065 in Lebanon or, if calling internationally, +96176650065
If you feel we are unresponsive or disagree with our data privacy practices, you also have a right, depending on applicable law, to file a complaint with your local Data Protection Authority.
In response to a request, we might ask you to verify your identity if needed, and to provide information that helps us to understand your request better. If we do not grant your request, whether in whole or in part, we will explain why.
UPDATES TO THIS NOTICE
From time to time, we may update this Privacy Policy or any other specific privacy statement. When making changes to this Privacy Policy, we will add a new date to this Privacy Statement. This version is effective per September 2, 2024.